Hello and welcome to this printed.
My name is Dan, Designer at printed.
I'm going to show you how to design a professional-looking business card in Photoshop.
The first thing I'm going to do is click 'File > 'New'.
Set the Units to Millimetres.
In this case I'm going to design a business card that's 85 X 55 millimetres – that's he standard size in the UK.
85 x 55 millimetres.
Both the units are set to Millimetres.
The resolution should be set to 300 dpi (for print) and.
the 'Color Mode' should be set to 'CMYK' (for print) Give your file a name – I'm just going to call mine "Business card" – and click 'Okay' once those options are set.
I've got a blank document open, and the first thing I'm going to do, before I add any design, is to add 'bleed'.
'Bleed' is an area of print that sits slightly outside the document that's trimmed off when it has been printed.
These business cards will be printed on a big sheet and then trimmed down to size.
To make sure your images, text and colour all line up with the edge of the document without and white lines round it, you need to add 'bleed'.
The first thing I'm going to do, is make sure 'Rulers' are visible by clicking 'View' > 'Rulers' If I untick this, they will disappear.
'View' > 'Rulers' Switch to the 'Move Tool' (on the top left of the 'Tools' palette).
If you can't see the 'Tools' palette, click 'Window' > 'Tools'.
Switch to the 'Move' tool.
Drag some 'line guides' to the edges of the document.
That has marked the edges of where my design will come to and the bleed will spill over those edges.
To extend the document to include 'bleed', you need to click 'Inage' > 'Canvas Size'.
Switch back to Millimetres, so it's more clear.
Then, I need to add 3 millimetres of 'bleed' on each side.
on this side, there will be 3 millimetres, on this side there will be 3 millimetres, and the other two sides, too.
3 millimetres on each side adds up to 6 millimetres in width.
if I add 6 millimetres to this width (which would equal 91 millimetres), and 6 millimetres to the height (which would be 61 millimetres), The 'bleed' should be added.
All I need to do is click 'Okay', and there is my 'bleed'.
Because I had my background colour set to this maroon colour, it has filled it with that colour, so now I need to fill the whole document with white.
when this document is printed, it will be trimmed at that point.
Anything that spills over will be cut off.
Now that my document is set up, I'm going to save it somewhere (so I don't lose it).
'Save' I'm just going to save it here.
I've already named it, so I can just click 'Save'.
Now I'm ready to start adding my elements.
I'm going to add in a logo.
I've already made one.
I'll just go to my 'Desktop'.
I'm just going to click this logo file, and drag it into the document and Photoshop will automatically turn it into a 'Smart Object' Once it's in place, I'm going to press 'Return' A 'Smart Object' is a layer type in Photoshop that allows you to resize images, text and other elements, without damaging their original quality.
If I bring up the 'Layers Palette' (by clicking 'Window' > 'Layers', and making sure it's ticked) I should be able to see it on the right side.
If you lose track of things in your workspace and everything seems messed up, click 'Window' > 'Workspace' > 'Reset'.
Just switch to 'Essentials' if you want the basic setup like I have on-screen.
I'm going to go over to my 'Layers Palette' This object here is a 'Smart Object'.
If I double-click it, I'll go inside and see just that object on its own.
So, whatever I do to it in here (twist it, distort it, etc), The object will stay as it originally was, inside the 'Smart Object' So, once your logo is placed, you can start to add text.
To add text, use the 'Text tool' from the 'Tools palette' (it's the 'T').
Click and drag to create a text box, then type in your text.
I'm just going to type in "Company name" Select your fonts from the 'Fonts' menu at the top.
– in this case, I'm going to use Museo Slab 500 Then, you can use the 'Character' menu to change things like the font size, spacing, line-height.
You can add 'faux bold' You can make sure everything's in capitals if you like To see the 'Character' window, go to the fonts menu at the top, and click this little button, or click 'Window' > 'Character'.
Select your text.
If you want to change the colour, click the swatch button here – it will bring up the colour picker.
I'm going to set my text to black.
To make sure black text comes up really sharp in print, It's best to use 100% black from the CMYK colour selector.
On the bottom-right of the colour picker, you should see the CMYK colour boxes.
Type '100' into the 'K' value ('K' means black) and set the 'C' (Cyan), 'M' (Magenta) and 'Y' (Yellow) values all to zero.
That will give you really sharp black text.
Change your font size until you're happy, and that's one text box complete.
To create more text boxes, just follow the same procedure.
Use the 'Text tool' from the 'Tools palette'.
Click and drag and enter your text.
I'm going to enter my name.
I'm going to switch the font to Museo Sans, which compliments Museo Slab.
I'm going to make this text smaller, because it's slightly less important than the company name.
Then I'm going to continue to enter the rest of my details.
Now I've entered the rest of my details, I want to arrange the text so it's neatly laid out.
It's really important, when designing for print, to make sure text isn't too close to the edge, because it could potentially be chopped off.
It's best to make sure text is at least 5 millimetres from the edges.
I'm going to arrange my text so it looks neater.
And the same with the logo – I'm going to make sure that's at least 5mm away from the edge.
Because I know this is 3 millimetres of bleed, I can just make a judgement on the distance.
So now that I have all my text in, I think I'm going to add some colour.
To do that, I'm going to use the 'Shape tool' You can use a variety of shapes: Rectangle, Rounded rectangle, Ellipse, Polygon, Line, Custom shape.
For now, I'm just going to go with 'Square' I'm going to click and drag to create a square.
It's important to make sure this square runs outside the bleed (up to the edge of the document).
At the moment, this square is white To change colour, I'm going to go up to this menu at the top, click 'Fill', and then, either choose a colour from here, or click the colour picker and change the colour there, or I can use the Gradient tool and select from some preset gradients, or create my own.
Or, I can use the pattern selector – some patterns already exist in here, but you can also create your own.
For now, I'm just going to use the colour picker, and I'm going to set it to a simple blue.
If your rectangle turns up over your text (like this), All you need to do is go to your 'Layers palette', click on that layer, and drag it below the text.
So my text stands out over the blue, I'm going to change the colour to white.
To select all the text, I'm going to click the bottom text layer in the 'Layers palette', hold down 'Shift' (on the keyboard), click the top layer, switch to the 'Text tool', click the colour picker, and set all the text to white.
So now, it stands out over this blue background.
I'm not totally happy with this design, so I'm going to have a play with it.
I'm going to move the rectangle around, and to do that, I'm going to click the rectangle layer in the 'Layers palette', click 'Ctrl + t' to bring up transform controls on the edges ('Cmd + t' on a Mac) then rotate, move, and resize until I'm happy with the shape.
To make duplicates of shapes, just click them on the 'Layers palette', hold down 'Alt' (keyboard), then click and drag.
Now I have two of these rectangles (Identical), I can drag them both around.
I've finished moving my images, and I've changed my text colour to grey.
I'm pretty happy with this document, so I'm ready to save it as a pdf (for upload at printed.
Com) To do that, I'm going to click 'File' > 'Save as', click this dropdown, select 'Photoshop PDF' from the dropdown menu, name my PDF, then click 'Save' In here, I'm going to change my preset to 'PDF/X-4:2008', and that's it – that's all I need to do.
Then click 'Save PDF'.
I'm just going to find my file.
and open it.
This image looks pixelated.
That's because this PDF is zoomed in beyond 100%.
If you want to make sure your PDF will look okay in print, make sure you view your PDF at 100% There's quite a wide gap here between the edge of the document and my text, and thats because some of this is going to be chopped off – 3mm here is going to removed.
Having the images run out like this, further away from the edge of the document means there's much less risk of having white edges around it.
And that's it! – That's how you design a business card in Photoshop ready for print at printed.
Com If you have any questions, just leave a comment on this video, and I'll get back to you at the first available moment.
Thanks for watching.
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